Thursday, December 31, 2009

Tempers Rising Over 'Adhurs' Release


The film ‘Adhurs’ was meant to be the most talked about movie of the season and it was originally slated to be a Christmas release. However, the outrageous attacks by the Telangana activists have caused lot of mayhem and this has disrupted the entire flow of the films for the season.


Now, there is news that many film buffs in different parts of the state including Telangana region are irked up with the whole thing and are waiting to see when ‘Adhurs’ will release. Even NTR jr is said to be upset about the issue since nothing is being known for sure.

Huge money is at stake for the distributors and many are hoping that the film should release before January 7th. The makers are said to be urging the government to take strong measures against the TRS goons over these mindless acts as this is leading to huge losses everywhere.

According to industry information, arrangements have been made to release the film with more than 900 prints — 200 more than ‘Magadheera.’ Sources said the distributors have put in huge money on ‘Adhurs’ expecting huge returns during the festival season.

While Magadheera was reported to have been sold out for Rs 1.5 crore in Krishna district and Rs 2.1 crore in Guntur, Adhurs went for Rs 1.8 crore in Krishna and Rs 2.3 crore in Guntur districts.

“The distributors are very worried with the continued postponement of the film release as stakes are high. Their main worry is the impending losses if the film is not released before the festive season,” said former Film Censor Board member Jonnalagadda Ramchandra Sastry.

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